About
Process
Corporate Identity Guide
Mobile App Design
Television commercial (TVC): App Launch
rough cut of TVC for Halo App Launch
Reflection
I believe, conceptually, this brand has great potential; seeing that the presence of mental health issues in society consistently poses as a threat to the well-being of humankind.
Through working on this project, I learnt a great deal about the finer details when designing a corporate identity guide for a brand as well as how important it is to develop a series of iterations for logo design. Lastly, I also found that being able to visually plan the sequence of a video advert through storyboarding allows viewers to gain a better perception of the overall idea of the advert even if it cannot be filmed/shot.